Read the whole article on our blog:

00:00 Introduction
00:13 Sign-up process
00:28 Welcome email
00:38 Drip campaigns
00:56 First log-in & Product tour

According to one customer service study, over 50% of American consumers have canceled a planned transaction or purchase as a result of bad service, and one in three people admit that they would likely switch companies after just one instance of substandard service.

Another study found that US companies lose over $130 billion every year as a result of avoidable customer churn.

Furthermore, four out of five American consumers consider speed, convenience, knowledgeable assistance, and friendly services as the key elements of positive customer experiences.

These are the factors that SaaS companies should focus on when it comes to user onboarding.

#useronboarding #saasonboarding #saas